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Severine Toutain, Chief Operating Officer at Anaik Group

Républik Achats: "By 2025, we have decided to increase our purchasing volume in Europe to 25%".

March 20, 2024
Séverine Toutain, Purchasing Director of the Anaïk Group, talks about the company's decision to reduce its dependence on imports from China over the past three years. This decision is in line with the company's CSR approach, and enables it to diversify its sources of supply. The SME, specialized in the manufacture of gifts, promotional boxes and accessories, still relies heavily on its mature Chinese partners, who are far more committed than you might think.

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