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At the packaging trade show, the company unveiled the Pupl Spinning Top. Made entirely of paper pulp, this fragrance discovery kit spins thanks to its wooden spindle, which can be repurposed as a hair accessory once its primary function is no longer needed

Frédéric Delloye, owner and president of Anaïk; Macià Roca, CEO of Sqorus; and Samuel Ronflé, president of Baker Tilly, were guests on the show *Pari ETI*, hosted by Patrice Bégay.

New editions of Jean Paul Gaultier’s La Belle & Le Beau fragrance line and a new wine brand from Gallo are featured in Formes de Luxe’s roundup of recent luxury product launches and the packaging suppliers or designers behind them.

From influencer gift sets to a fragrance bottle designed as an extension of a sculptural cap, Formes de Luxe showcases recent beauty launches and the packaging suppliers behind them.

With over 900 exhibitors, the 25th edition of Paris Packaging Week has established itself as a highlight of the year in terms of packaging innovation for the beauty sector.

Anaïk will be showcasing its latest innovations in packaging, accessories, and spa products at PCD 2026, an industry-leading event. Commitment to eco-design and responsible luxury will be at the heart of these creations.

Packaging manufacturers are stepping up their innovation efforts to transform these seasonal items into durable and reusable objects. The strategy responds to new consumer expectations.

Séverine Toutain, Director of Operations at corporate gifts manufacturer Anaïk, brought together her strategic suppliers in China for her first "Best Partners Innovation Day" to boost innovation and strengthen ties with key partners. An immersion in the heart of its ecosystem to stimulate co-creation, share challenges and prepare for the next stage.