The Art of Unboxing: A Tool to Boost Your Brand
Influencer kits, PR kits, discovery kits, and gifting kits now play a strategic role in product launches and marketing campaigns
The Blog
Formes de Luxe: Dries Van Noten draws inspiration from vintage designs for pillbox-style makeup packaging
Among Dries Van Noten’s (Puig) new launches in the lip category is a skincare product that comes in packaging inspired by the pillboxes of yesteryear. The pillbox comes in a fabric pouch (Anaik).
2025 Mission Report: A Document to Understand Our Commitments and Measure Our Progress
At Anaïk, we have been a Mission-Driven Company since 2020. This status reflects a strong conviction: economic performance must go hand in hand with a positive contribution to social and environmental issues.
Anaïk x EcoDesignCloud: Interview with Anne-Sophie Meyer and Marco Stefanovic
"Today, brands have carbon reduction goals and must incorporate these issues into their development efforts."
Anaïk x Luxepack Monaco – Save the Date
We are pleased to announce that we will be exhibiting at the Luxe Pack Monaco trade show, at booth DB12 in the DIAGHILEV hall of the Grimaldi Forum in Monaco.
Cosmetic Expression: Anaïk, the Art of a Second Life
At the “
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packaging trade show, the company unveiled the Pupl Spinning Top. Made entirely of paper pulp, this fragrance-discovery kit spins thanks to its wooden stem, which can be repurposed as a hair accessory once its original function is no longer needed.
ETI Forum: Patrice Bégay hosts Frédéric Delloye (Anaïk), Macià Roca (Sqorus), and Samuel Ronflé (Baker Tilly)
Frédéric Delloye, owner and president of Anaïk; Macià Roca, CEO of Sqorus; and Samuel Ronflé, president of Baker Tilly, were guests on the show *Pari ETI*, hosted by Patrice Bégay.
Luxury Brands: Jean Paul Gaultier, Monte Rosso Estate, Givenchy, Omaly… Behind the Pack in brief
New editions of Jean Paul Gaultier’s La Belle & Le Beau fragrance line and a new wine brand from Gallo are featured in Formes de Luxe’s roundup of recent luxury product launches and the packaging suppliers or designers behind them.
Impactful Initiatives: Supporting Choices That Make a Difference
At Anaïk, every order is an opportunity to take our commitment to sustainability a step further.